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What's New This Week?
- K-Beauty Trend Summit: Unveiling the 2026 Beauty Trends 🌟
- Fast-Rising Global Fragrance Categories and Keywords 💐
- Japan’s Slow Aging Market: Rising Brands and Ingredients
- Top-Ranked Cushion and Foundation Products in 2025 💫
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K-Beauty Trend Summit Returns:
Discovering 2026’s Defining Beauty Trends 🚀
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From November 6–21 2025, over 1,000 leaders and buyers from 100+ countries will gather for the K-Beauty Trend Summit 2025, hosted by Trendier AI.
The multi-week virtual event connects brands, manufacturers, and investors to explore the data shaping 2026’s bestsellers.
⭐️ This Year’s Highlights
1️⃣ Global Collaboration with BeautyMatter
In collaboration with BeautyMatter, this keynote reveals 7 data-backed K-Beauty trends shaping 2026’s global beauty landscape.
2️⃣ 2026 Ingredient Roadmap
See how rising actives are driving innovation in sensitivity care, barrier repair, and brightening.
3️⃣ AI in Action
Learn how Data + AI are accelerating K-Beauty workflows in R&D, product planning, and marketing, delivering 10x faster execution.
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Get Ahead with Insights from K-Beauty Trend Summit 2025 🔮
🌟 Week 1 – What’s Next
• 2026 K-Beauty Trend Forecast
BeautyMatter × Trendier AI present 7 data-led trends defining 2026, built from millions of real product and ingredient insights.
• How K-Beauty Builds 10x Faster with AI
Discover how K-Beauty brands are using AI and data to achieve 10x faster workflows across R&D, marketing, and product development.
🌿 Week 2 – Who’s Next
Meet the ingredient innovators shaping 2026’s skincare breakthroughs: Dewytree, 9wishes, SKIN&LAB, Jincostech, Dear Ohneul, TERROIR BON, TREEANNSEA, LVE KOREA, and LAB&COMPANY.
🌏 Week 3 – Where to Win
Global leaders from igniteXL Ventures, TANIT, STYLE STORY × Jelly Ko, Kahng, and Ordinax share strategies for sustainable K-Beauty growth across Asia, Europe, and the Americas.
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Which Brands Are Defining
the 2025 Fragrance Market? 🌷
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(Click on the image to go to the full report.)
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Carolina Herrera and Diptyque climbed Japan’s Qoo10 fragrance chart, reflecting rising demand for mini sets and prestige scents, while Nutseline surged +604 ranks with its hybrid oil mist, signaling how multifunctional formats are redefining the fragrance market.
Explore which fragrance categories are rising and how average prices compare across markets in the full report.
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(Click on the image to go to the full report.)
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💡 Discover the viral fragrance keywords shaping Amazon UK’s bestsellers, from fresh scents to wellness-inspired claims. Dive into global insights, featuring product rankings and rising trends across Asia, the US, and Europe in the full collection. [Read the full collection.]
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Explore fresh insights every week —
10+ beauty trend reports globally.
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Rising products from Europe’s top platforms — Douglas DE & Amazon UK.
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Explore which marketing and review keywords are rising in the US.
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Track the SKUs driving growth across South Korea.
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Discover the category and brand gaining the most attention.
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Lip Liners Redefine the Lip Category
Across the U.S. 💋
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The viral “Bestie Lip Combo” by Hailey Bieber and Kylie Jenner fueled a +186% rise in lip liner reviews at Ulta, with e.l.f., Morphe, and Kylie Cosmetics leading the race. Once a supporting step, lip liner is now a core growth driver shaping the next phase of U.S. lip makeup.
These insights come from real-time trend tracking across thousands of reviews and keyword data, capturing emerging shifts in U.S. beauty demand.
See the full ranking and category breakdown on LinkedIn.
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Cushion & Foundation Trends
Redefining Complexion in 2025 ✨
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Cushion foundations are surging again in 2025, merging skincare benefits with high-performance coverage. Insights gathered across Korea, Southeast Asia, Japan, and the US reveal how “glow + coverage” has become the new global standard for base makeup.
The data highlights the leading products and key players driving this resurgence, showing how global demand is expanding across both prestige and mass segments.
See the full product rankings and market leaders shaping the 2025 cushion category in the Medium article.
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New Data Update
(As of October 2025)
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Douglas IT 🇮🇹
New
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Sephora UAE 🇦🇪
New
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Amazon DE 🇩🇪
Soon
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